Re-target Your Customers on The Internet Through Remarketing
Very few conversions happen on the first visit. Our remarketing strategies are designed to help you address this problem. Allowing you to re-engage with potential customers and drive consideration of your products and services long after that initial first visit.
With remarketing, once a user has visited your site they are added to an audience of users that have visited your site. We can then re-target them with ads that relate to your products or service.
Our focus with remarketing is to keep that audience’s attention during the buying process. By doing this, we can ensure that we are continuously reaching out to an audience that we know is actively considering purchasing your products or engaging with your services.
Benefits of Remarketing
- It’s Brand Reinforcing: If they’ve visited your site then you know they are interested in what you have to offer. Remarketing is a great tool for reminding this audience of the best aspects of your brand.
- It’s Phsychological: In today’s world of online shopping impulse buys are rare, we research more, we browse more, we take our time. Remarketing allows you to keep driving repeated consideration of your products long after the user has first visited your site
- It’s Lucrative: If a user is interested in the product or service that you offer and has visited your site already, increased engagement with this audience can improve your conversion rates, across all channels.
- It’s ROI Friendly: Remarketing can lower your cost per conversion over time. With remarketing you are increasing the amount of your budget that is spent on engaging with users who are further along in the buying cycle. Which over time can lower your cost per conversion
“I have been working with Evolution since 2016. Mainly with a view to growing our online sales through SEO and paid search. Over the past number of years I have seen steady growth from both channels leading to a huge increase in online revenue over the past four years. The team at Evolution have been extremely helpful and friendly and always seem to be striving to improve our campaigns performance where possible. I would happily recommend them to any business looking to improve their digital marketing efforts and drive more website sales and enquiries.”
David Kelly – MD, Coving Direct